Flip skateboards is what UK company Deathbox became. Flip moved to the U.S in 1994. Co-owner Geoff Rowley made the move out there as did Tom Penny and Rune Glifberg. Their team and history is legendary and the mark skateboarders like Geoff Rowley and Tom Penny made and continue to make indelible. Newer riders like Luan de Oliveira and Curren Caples are two of the younger riders pushing things and veterans like Lance Mountain continue to inspire.